With more than 100 million subscribers to his main YouTube Channel, Jimmy Donaldson, better known as MrBeast, can afford a staff, which he has.
If you’re not familiar, he made a real-life version of Squid Game, filmed 50 hours stuck in solitary confinement, and filled his friend’s backyard with 100 million Orbeez, among other things. The target audience appears to be teenage boys–or perhaps men as old as 25. That makes sense, as Donaldson was born in 1998, making him 24 years old.
So, when you are young, and your target audience is young, you want a young staff! Right? How could old people (defined legally as people over 40) possibly bring to your company what you need?
At least, that’s the message in this recruiting video from MrBeast:
To keep reading and watch the video, click here: MrBeast Hiring Only “People Who Grew up on YouTube”