Lots … and lots … and lots … of people want to work for big-named tech giants. But for smaller businesses without the name recognition, using some tricks of the trade to climb up the search engine ladder — a process better known as search engine optimization (SEO) — can go a long way toward helping them reach many more people than the average small business, giving them a hiring advantage over their peers in the industry.
Does this cost a fortune? No. It’s not so hard and the results can be dramatic. Here are three ways to leverage SEO for recruitment for your small or midsized business.
1. Pick Your Keywords Carefully
Keywords are … well … the key words that describe what makes a piece of web content searchable.
To keep reading, click here: 3 Tips to Leverage SEO for Recruitment