A lot of companies want to do good in the world, and offer official social-justice platforms and the like.
But the Mars Agency does more than just say it believes in helping the community–it actually does.
The agency’s senior copywriter, Debbie Feit, spent a month volunteering for two charities, the Association for Children’s Mental Health in Michigan and the Depression and Bipolar Support Alliance. To her, the experience was more than a way to get press but a way to demonstrate that the things that mattered to her also mattered to the company.
As a writer, she helped the Association for Children’s Mental Health request grants, overhaul a brochure, edit a document on the juvenile justice system, and generate ideas for its newsletter. These things couldn’t have been done in just a few hours, which is what most busy people believe they have to spare. Her monthlong sabbatical allowed her to truly do good.
To keep reading, click here: This Company Really Puts Its Cash Where Its Mouth Is