Starbucks employees are not to be color blind, but “color brave” after yesterday’s unprecedented store shut down.This term comes from Mellody Hobson’s 2014 TED talk, “Color Blind or Color Brave.” Ms. Hobson’s idea is that we need to talk about race–even though it makes us extraordinarily uncomfortable. Hobson’s ideas and stories are powerful, but will it make a difference when you get your coffee?
Everybody Is Welcome
Starbuck’s decision to not limit the use of their space to customers only made headlines earlier and was emphasized at the training.
“Whether a person makes a purchase or not, they are welcome in our spaces. This includes the use of restrooms, cafes and patios–regardless of whether a person makes a purchase, they will be considered a customer. So partners, everyone who crosses the threshold is a customer.”
This seems nice and friendly but certainly makes Starbucks’ goodwill open to abuse. The Babylon Bee, a satirical website, mocked Starbucks policy earlier with the article: Frugal Dad Suggests Family Lodge At Starbucks During Memorial Day Vacation.
To keep reading, click here: What to Expect When Starbucks Opens Its Doors After Diversity Training