What if I told you one trick that could increase your LinkedIn reach by 400 percent! You’d do it, right?
Well, this trick only works for the ladies, because men do it automatically. That’s right, one woman, Megan Cornish, changed her gender on LinkedIn to Male and asked ChatGPT to rewrite her posts in a male, agentic voice, and voila! A 400 percent increase in views!
Other people have run experiments as well.
Cornish’s story taps into a bigger question many of us wrestle with: Does LinkedIn reward certain voices over others? If so, why? If it’s based on gender, that’s an ethical problem. If it’s based on something else, well, we can all make changes.
To keep reading, click here: She Switched Her Gender on LinkedIn and Page Views Grew by 400%. There Could Be Other Reasons, Too
This experiment caught my eye. It feels fascinating, and a bit concerning too. Getting a 400 percent boost just from switching gender and tone. That really makes you wonder what LinkedIn ends up rewarding. Maybe it is not only about gender. But it does show how certain writing styles get amplified more than others. It makes me curious. I wonder if anyone else has tried testing different tones on their posts.